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Carlo Crocco was bold enough to leave his family's watchmaking dynasty to start Switzerland-based MDM Geneve, manufacture of the exclusive Hublot watch. Crocco ignored the critics, convinced he could do what they considered impossible. As the result, he leads a company that produces one of the world's most distinctive watches. But getting to that point was a study in steadfastness, conviction and enormous risk-taking. Crocco's most important reason for setting up shop in Switzerland was to create a unique watch that would enjoy world recognition. He was dreaming of producing something different, a timepiece that could flawlessly merge Italian styling with Swiss craftsmanship. The first Crocco’s watch was named the Hublot, meaning "porthole" in French and introduced at Switzerland's prestigious Basel watch fair in 1980 and managed to cause quite a sensation. The watch's maritime theme implies adaptability. The Hublot watch has become a great classic of Swiss watch making, and MDM remains one of the last family owned watch manufactures, the distillation of its creation. Most handcrafted luxury watches are heavy and intended to be worn only on special occasions. But the Hublot's most distinguishing feature is that you can wear it at state dinners or the opera, and it is also suitable for playing golf and deep-sea diving. This makes it unique. Hublot timepieces enjoy the world’s appreciation as their producers have been successful at keeping total freedom of creation, maintaining independence and exclusive personality. The MDM family enterprise also makes possible preserving direct relationships with its devoted partners who have contributed to the establishment of Hublot since the very first day, and as the result there appeared an unequaled synergy. The fresh Hublot models breathe new life into the brand by giving it a new degree in keeping with Hublot’s unique, timeless sense of design. The Hublot replica watches continue to display the persistence, continuity, stability and insistence on quality that provide the key to their success. |